This video will discuss Panasonic's plans to dissolve Panasonic as a business company and reorganize its business by the end of fiscal year 2025.

The video analyzes the issues facing Panasonic's home appliances business, such as its reliance on the domestic market, slow expansion overseas, and competition with Korean and Chinese manufacturers, and delves deeply into the future potential of Panasonic's home appliances business, comparing its strategies with those of rival companies such as Samsung and LG and introducing the example of Sony's TV business reconstruction.

In addition, the video also offers suggestions for Panasonic's home appliances business to grow again, such as the importance of global expansion and a strategy that sells safety and security. Is this the end of Panasonic's home appliances? Is there a way for them to make a comeback? Please watch the video.

Dempa Newspaper article → dempa-digital.com/article/634519

00:00 Panasonic to be dissolved in a progressive manner at the end of FY2013
01:49 Panasonic's problem is how to sell home appliances
03:38 How will they sell when they enter overseas markets?
08:48 What kind of company are they trying to become?
09:34 What are Panasonic's strengths?
11:02 Thoughts on Panasonic
11:43 Summary

#News#Panasonic#Strategy#Osanai Atsushi#Business Management

Who is Osanai Atsushi? [Self-introduction] Click here for the video →    • 【長内の部屋】経営学者長内厚！簡単に自己紹介してみました！  
What is business management? [How to learn] Click here for the video →    • 今こそ学ぶべし！サステナブルな成長を実現できる経営学  

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Welcome to the channel "Osanai's Room" by Professor Osanai Atsushi of Waseda Business School!

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Using his specialized knowledge, he delves deep into the question of "why innovation occurs" from business topics to manga, anime, and home appliances 💡

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Profile of Osanai Atsushi

Professor, Graduate School of Business and Commerce, Waseda University

Born in Tokyo in 1972.
After graduating from the Department of Economics, Faculty of Economics, Kyoto University in 1997, he joined Sony Corporation.
He worked in product planning and technology planning at Sony for 10 years, and served as an assistant to the general manager of the product strategy division before studying abroad at Kyoto University Graduate School. After obtaining his PhD in Economics, he became an associate professor at Kobe University's Institute of Economics and Business Management and an external advisor to Sony Corporation before assuming his current position in 2011. He has been an associate professor at Waseda University since 2016.
He has also served as a visiting researcher at Harvard University, a visiting professor at the International School of Tokai University in Taiwan, a member of the Japan-Taiwan Business Alliance Committee of the Japan-Taiwan Exchange Association, an advisor to the Taiwan Chimei Group, and an advisor to House Foods Research Institute, among other domestic and international companies. He is currently a visiting professor at the Graduate School of Economics, Kyushu University, a visiting professor at the Business Breakthrough University Graduate School, and deputy director of the Sony Gakuen Research Center.

He is a regular on Fuji TV's "Live News" Regular appearance on "α"
www.fujitv.co.jp/livenews_alpha/

Currently serializing "The Depths of Nagauchi Atsushi's Electric Guitar" on Diamond Online
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Publications
"Innovation Management" (co-authored by Chuo Keizaisha)
"Understand without reading! Illustrated lectures on 'Business Management'" (Takarajimasha)
"Manufacturing in the Taiwanese electronics industry - Japan's course from the organizational characteristics of Taiwan's high-tech industry" (Shirakawa (Hakuto Shobo/Co-author)
"Aftermarket Strategy: Komatsu's Solution Business to Pr