AI & Your Image: Can Companies Legally Alter Your Likeness? #artificialintelligence #ai #marketing

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330 回視聴・いいね・ 2023/06/27

AI & Your Image: Can Companies Legally Alter Your Likeness? #artificialintelligence #ai #marketing

Ever wondered how artificial intelligence (AI) can potentially manipulate your appearance? Are you aware of your rights when it comes to being filmed? If you're an employer, have you ever questioned whether you have the authority to modify someone's image and likeness using AI technology? These are pressing concerns that we have been deeply contemplating here at Wistia. Let us explain why.

In the realm of generative AI, it has become remarkably effortless to take the voice-over of an on-camera talent, employ AI algorithms to replicate their voice, and then leverage text-to-speech capabilities to make them say whatever you desire. While this technological advancement is undeniably impressive, AI has become an integral part of our production workflow as a result. It is crucial, however, to approach this power with utmost respect and consideration for the individuals portrayed in your videos.

In a world where privacy, facial recognition, and identity protection are paramount, the implications of AI-driven alterations are profound. It raises important questions about privacy rights and the ethical use of technology. Moreover, copyright law and intellectual property rights come into play when we consider the ownership and control of the content we create.

At Wistia, we understand the significance of these issues. We believe it is our responsibility to address them head-on, fostering a culture that values both technological innovation and the rights of individuals. Join us as we navigate the evolving landscape of AI, privacy, facial recognition, identity protection, copyright law, and intellectual property, seeking to strike a balance between the power of AI and the ethical boundaries that should govern its applications.

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